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KaiserPro · a year ago
A company that provides a phone service (mobile or other) has to conform to a large amount of regulatory red tape. Why? because either a company before tried to monopolise the entire country, or they killed someone.

Now, large tech companies haven't wholesale killed people (unlike say tobacco, or talc powder, 3M and half of their solvents, weed killer, most car makers, etc etc)

but they have been trying desperately to stop all competition.

They've also been trying to extract as much personal info as possible for profit. Because regulators in the USA are hamstrung, they are used to being able to basically doing stuff that would be illegal if it were in physical stores/pre-existing industries.

pembrook · a year ago
Nobody is against regulation that disfavors large incumbents to support competition instead.

You'll struggle to find people who are against the Digital Markets Act for this reason. It literally only targets the potential monopolists.

However, virtually every other piece of regulation does the opposite.

Regulation usually gets trotted out after the downside of doing [new innovation] is experienced. This always happens, because doing something new always involves unknown risk. Most people aren't entrepreneurs and hate risk, so they pass regulation, and the market gets locked down so nothing new happens again. Incumbents and their army of lawyers can easily comply or are grandfathered in, and challengers are permanently disadvantaged. That market is officially dead until the next fundamental leap forward in technology.

What's different now though, is the hysteria over AI is leading regulators to pass this incumbent-cementing regulation before we've even had a chance to experience both the upside and downside, so the innovation never happens at all.

Combine this with a rapidly aging demography in Europe, and I only see this trend increasing. If there's one thing old people hate, it's risk and doing new things. Meanwhile, those same old folks are expecting massive payouts (social benefits) via taxation of the same private sector they're currently kneecapping with red tape. While ironic, those two trends converging aren't great for Europe.

no_wizard · a year ago
Specifically with AI I don’t want to experience the downside of innovation before we regulate because of how wide spread its use already is, and it’s problems have already become apparent.

For example, it’s being used to job screen applicants even though we have proven that AI models still suffer from thing like racial bias. Companies don’t disclose how their models are trained to negate bias or anything like that either and that’s one example I remember off the top of my head

swatcoder · a year ago
> What's different now though, is the hysteria over AI is leading regulators to pass potential market killing regulation

This is entirely because the experts and fundraisers in the field promoted the technology as existentially and societally dangerous before they even got it to do anything commercially viable. "This has so much potential that it could destroy us all!" was the sales pitch!

Of course regulators are going to take that seriously, as there's nobody of influence vested in trying to show them otherwise.

harimau777 · a year ago
>> Most people aren't entrepreneurs and hate risk, so they pass regulation, and the market gets locked down so nothing new happens again

I think that the bigger issue is that the people who suffer when the risk goes bad and the people who benefit when the risk goes well usually aren't the same people.

lofaszvanitt · a year ago
"before we've even had a chance to experience both the upside and downside, so the innovation never happens at all."

----

Let me laugh out loud. Those, who govern these companies know 10 years ahead how and what will happen. Bigdiks higher up has 10-20 year plans. And people talk about "before we had a chance to experience the upsides and the downsides". Get a grip on reality.

lolinder · a year ago
> You'll struggle to find people who are against the Digital Markets Act for this reason. It literally only targets the potential monopolists.

I'm against the way it's being applied to Apple. I don't think that the government should dictate that consumers aren't allowed to choose a platform that's a locked down walled garden if that's what they want.

We have platforms that aren't walled gardens (Android) that many of us happily use (myself included), and Apple shouldn't have to become something that it didn't set out to be just because a few other big tech companies feel stifled by Apple's rules.

arp242 · a year ago
> You'll struggle to find people who are against the Digital Markets Act for this reason. It literally only targets the potential monopolists.

You're commenting on an article doing exactly that. So that was not much of a struggle.

viraptor · a year ago
> You'll struggle to find people who are against the Digital Markets Act for this reason

You missed most of the discussions about DMA on HN, I guess. There's always someone ready to say how EU will kill all innovation and make Google/Apple exit the market because they dare to question anything.

account42 · a year ago
> Nobody is against regulation that disfavors large incumbents to support competition instead.

Actually pretty much all EU regulations and especially enforcement of those regulations gets pundits shouting that the EU is only trying to milk US megacorporations.

> However, virtually every other piece of regulation does the opposite.

Not true but even if so not all regulation concerns itself with monopolies. GDPR in particular is about user rights and should therefore apply to everyone, same for similar kinds of regulations. If corporations cannot survive without violating you in every way possible then they should not be allowed to live. If anything is lacking it's enforcement against incumbents.

> What's different now though, is the hysteria over AI is leading regulators to pass this incumbent-cementing regulation before we've even had a chance to experience both the upside and downside, so the innovation never happens at all.

Good. Not all "innovation" should happen.

> Combine this with a rapidly aging demography in Europe, and I only see this trend increasing. If there's one thing old people hate, it's risk and doing new things.

Again, good. Moving fast and breaking things at societal scale is not a good idea.

Xen9 · a year ago
Makes no economical sense, but arguably the right response to not only AI, but every thing.
monksy · a year ago
It's not that most people hate risk. It's that individuals whom are harmed by sociopathic individuals that exploit methodologies, techniques, and products to enrich, steal, and harm the population. (When I say that I mean financially, emotionally, socially, physically, etc). To add further insult to injury, defending ones self against these individuals is disproportionately impossible.

Socially: Creating and cultivating a culture that screws up dating.

Emotionally: Filter bubbles, and data analyitics to push proganda and motivate people in directions (cambridge). Additionally subjecting people to material to manipulate.

Stealing: Scooter companies are actively stealing the public space to operate their business (sidewalks), endorsing their users to run over people on the sidewalk (also making it difficult to identify the individual), etc.

Privacy wise: Companies are forcing you to give up your private info to live. (Retail tracking to individuals.. even accross multiple companies [see "The Retail Equation"])

stemlord · a year ago
>Regulation usually gets trotted out after the downside of doing [new innovation] is experienced. This always happens, because doing something new always involves unknown risk.

I would challenge "unknown"-- it very well seems like the risks have been known every time, they just don't give a shit

>What's different now though, is the hysteria over AI is leading regulators to pass this incumbent-cementing regulation before we've even had a chance to experience ...

Sounds good to me? It's sociopathic and opportunistic to want to risk major socioeconomic issues for the mere chance of a corporate "innovation"

kube-system · a year ago
The move-fast-and-break-things mentality of many tech companies has absolutely killed people.

https://abcnews.go.com/GMA/Family/parents-kids-died-after-dr...

https://www.nytimes.com/2022/10/01/business/instagram-suicid...

https://www.cbsnews.com/news/electric-scooter-electric-bike-...

https://www.nbcnews.com/news/us-news/family-sues-airbnb-19-m...

https://www.nbcnews.com/tech/tech-news/rohingya-seek-reparat...

https://www.thedrive.com/news/40234/no-one-was-driving-in-te...

"full-self-driving doesn't self drive", "wear a helmet on the bird scooter", and "safety is our first priority at facebook" is the 21st century version of "don't get roundup all over yourself"

edmundsauto · a year ago
The hard part about reality is the opposite is also true. Cancer patients have gatekept access to cutting edge drugs, etc.

I believe your worldview is correct and also incomplete. It’s really fucking hard to come up with general rules that cannot be gamed.

Dead Comment

baq · a year ago
> Now, large tech companies haven't wholesale killed people

Teen suicides are a thing. It isn’t lung cancer, sure, but it also isn’t nothing.

Dead Comment

usr1106 · a year ago
> Now, large tech companies haven't wholesale killed people (unlike say tobacco, or talc powder, 3M and half of their solvents, weed killer, most car makers, etc etc)

It's nearly as bad. Social media causes addiction and mental health problems especially for the youth. PISA scores are going down. It can already be seen now, although not many 20 year olds have had a smartphone for more than 10 years. Here in this country every 7 year old has a smartphone and it will get only worse. Physical health is impacted because of kids are tapping on a screen instead of running and playing. It has impact already to language learning and social development of babies because parents interact with their smartphone several hours a day and instead of interacting with their baby.

Of course there is other tech than social media and smartphones. But at least in these areas equally strong regulation as for tobacco and alcohol would be required.

esalman · a year ago
Large tech companies haven't wholesale killed people in the same way big tobacco haven't killed any people. Nobody smokes a cigarette and immediately die. But one would have to be immensely dense not to see the correlation between smoking habit and lung disease, or Facebook refusing to moderate social media activity in Burma and some of the worst atrocities committed on humans anywhere this century.
edmundsauto · a year ago
Smoking is causative - did you mean to imply the same for the Burna situation?
cen4 · a year ago
Most importantly all this tech is not reducing cost of living, but is increasing it. Tech is reducing prices of compute and memory and software but everyone's monthly bill increases. This is only possible through parasitic behavior. And we know how to kill parasites. The life and times of a parasite are not as fun as the worthies who come up with these unsustainable business models think.
dirtsoc · a year ago
Do increases in suicide rates from social media addiction count?

There are emails unearthed from the early days of Facebook where utilizing addiction feedback loops were discussed to retain and maximize young users.

The Anxious Generation provides a lot of evidence correlating the rise of social media and a major increase in depression and anxiety related disorders.

polski-g · a year ago
When controlled for testosterone levels, how do the suicide rates look?
abdullahkhalids · a year ago
> large tech companies haven't wholesale killed people

Facebook's and Twitter's recommended feed algorithms and blocking procedures, have to a significant extent determined the outcome of elections, coup attempts, protest movements. These companies have custom tuned their algorithms for particular countries at particular times, during such events. Many people have died, or their lives negatively affected because of the decisions by these companies.

jhickok · a year ago
Not to mention the effect of platforms like Facebook and Instagram on young boys and girls.
worldsayshi · a year ago
I have a feeling there's a lot of analogies to be had between parenting, regulation and AI alignment.

All three are about trying to persuade an intelligent organism to adopt acceptable, rich and virtuous behaviour. All three seems to have similar failure modes.

Too much red tape and you'll get over fitting, lack of creative and new behaviour.

Arn_Thor · a year ago
Except listed companies are sociopathic. They have no empathy. And their only goal is shareholder value. There’s no appealing to their conscience, so carrots and sticks it is
fallingknife · a year ago
What do they do that would be illegal in physical stores? If I wanted to open a physical store that gave away free stuff but you had to agree to give a bunch of personal info that would be completely legal (but not profitable).
newsclues · a year ago
Do companies need onerous regulations that increase costs for consumers or do they need the incentive in form of not having their corporate charter cancelled and corporate officers banned from doing business as a threat to maintain a fair market?
mensetmanusman · a year ago
Large tech companies have killed:

Apple kills migrant workers in China when fires break out or through stress, Samsung kills women working with solvents banned in the US, Exxon kills oil rig workers operating dangerously, etc.

buzzert · a year ago
> They've also been trying to extract as much personal info as possible for profit. Because regulators in the USA are hamstrung, they are used to being able to basically doing stuff that would be illegal if it were in physical stores/pre-existing industries.

Did you actually read the article? I don't know how you square this kobayashi maru situation, unless you think Meta is outright lying about it:

> Europe recently charged Meta with breaching EU regulations over its “pay or consent” plan. Meta’s business is built around personalized ads, which are worth far more than non-personalized ads. EU regulators required that Meta provide an option that did not involve tracking user data, so Meta created a paid model that would allow users to pay a fee for an ad-free service. This was already a significant concession—personalized ads are so valuable that one analyst estimated paid users would bring in 60 percent less revenue. But EU regulators are now insisting this model also breaches the rules, saying that Meta fails to provide a less personalized but equivalent version of Meta’s social networks. They’re demanding that Meta provide free full services without personalized ads or a monthly fee for users. In a very real sense, the EU has ruled that Meta’s core business model is illegal. Non-personalized ads cannot economically sustain Meta’s services, but it’s the only solution EU regulators want to accept.

Also, what about the CUDA situation? I don't see how any consumer is harmed by this, which is quite different from a social media company doing its thing.

Someone · a year ago
> They’re demanding that Meta provide free full services without personalized ads or a monthly fee for users

Where are they demanding that? Reading https://ec.europa.eu/commission/presscorner/detail/en/IP_24_..., their complaints seem to be that Facebook

- cannot call the ‘with adverts’ version ‘free’

- makes it too difficult for consumers to find out what exactly they give to facebook in exchange for this ‘free’ service

- is not clear enough about the fact that paying will not remove all ads

- forces existing users to choose between paid and ‘free’ versions before they can use the service again.

Nowhere do they say on that page that Meta "provide free full services without personalized ads or a monthly fee for users”. Am I reading the wrong page?

2muchcoffeeman · a year ago
>In a very real sense, the EU has ruled that Meta’s core business model is illegal.

Is this actually bad?

probably_wrong · a year ago
For what is worth, I think Meta is lying about it, or at least playing the victim card too strongly.

> They’re demanding that Meta provide free full services without personalized ads or a monthly fee for users.

Meta is being sued because their paid plan is not honest - they are currently asking for 10€/month which is disproportionate - for comparison, a Business Standard Google Workspace account with 2Tb and Gemini costs 11€. From [1], "EU law requires that consent is the genuine free will of the user. Contrary to this law, Meta charges a 'privacy fee' of up to €250 per year if anyone dares to exercise their fundamental right to data protection".

[1] https://noyb.eu/en/noyb-files-gdpr-complaint-against-meta-ov...

sensanaty · a year ago
I don't believe a single word anyone from Meta says, yes. That company is full of amoral scum, you think lying is beneath them if it helps them out?
skywhopper · a year ago
lol. You don’t think Meta would outright lie about this stuff? They have been for years and years. Why is this different?
onlyrealcuzzo · a year ago
> but they have been trying desperately to stop all competition.

Every large company in every industry wants to do this.

> They've also been trying to extract as much personal info as possible for profit.

Why would you expect a company not to pursue profits?

NegativeK · a year ago
> Why would you expect a company not to pursue profits?

People keep talking about the obligation to shareholders for a company to maximize profits, but there's a wide list of possibilities between not doing that and seeking to actively, wholesale ruin privacy.

I expect the people in companies to take responsibility for their actions instead of pretending that they're beholden to the company's wants.

ktosobcy · a year ago
> Every large company in every industry wants to do this.

And the point of regulation is to stop it and bring balance. Or are you happy with mono-/oligopolies?

johnchristopher · a year ago
> > They've also been trying to extract as much personal info as possible for profit.

> Why would you expect a company not to pursue profits?

And that's how you justify children in cobalt mines I suppose ?

account42 · a year ago
Why do you expect countries to not restrict how companies can pursue profits to protect their citizens?
kragen · a year ago
> A company that provides a phone service (mobile or other) has to conform to a large amount of regulatory red tape. Why? because either a company before tried to monopolise the entire country, or they killed someone.

you sweet summer child

no, that's not how the red tape got put in place. the government put the red tape in place to protect the established companies in the space from upstart competitors

autoexec · a year ago
The EU is free to pass laws preventing gatekeepers and insisting on interoperability requirements and Apple is free to refuse to do that and not offer their non-competitive gatekeeping products in the EU.

There's zero reason to think that this will mean the EU won't have a tech market. It just won't have one that includes Apple products which refuse to follow the law. Seems like a massive win for the EU, and because Apple is the one deciding to pull their products rather than follow the law they can't really complain either, so win/win I guess.

cheptsov · a year ago
Except EU doesn’t have big tech.
dijit · a year ago
Anything that gets close gets bought or killed by non-european giants.

Tencent buys basically all game companies, microsoft buys basically all communication companies (skype, nokia come to mind), google buys basically everything. Even ARM is owned by Softbank after starting out in the UK.

The Automotive industry and ASML are just about the only things resistant to this because they're so large already; Automotive acts a lot like big tech. (a clear similarity I saw after being in BMW R&D and Googles Zurich and SF campuses)

okanat · a year ago
EU didn't go into an uncontrolled spree investing every company that had .com in its name and ruined thousands of lives and wasted billions of dollars.

EU usually doesn't let companies to grow uncontrollable sizes that the government is completely controlled by them not the citizens.

The existence of Big Tech means that the government did a very poor job in protecting the consumers and the free and fair market

autoexec · a year ago
Not on Apple's scale, but with apple pulling products from the market, this opens the door for someone else to step up and fill that highly profitable gap in the market apple abandoned. I really hope that they do. The more players there are in the game from other countries the better off we'll all be.
bamboozled · a year ago
How important “big tech” though? Honestly ? It’s even an insidious sounding name.
machiaweliczny · a year ago
Will have, if Russia can have their own search engine or Czechia (8M people). It’s matter of nit having US competition that undercuts on ads monopoly
RamblingCTO · a year ago
Ever heard of Spotify or SAP maybe?
onel · a year ago
How is that a bad thing?
bamboozled · a year ago
How important “big tech” though? Honestly ? It’s even an insidious sounding name.

Big tech has caused a lot of problems for society. Echo chambers on social media, monopolistic behaviour, teen depression and addiction.

We want the tech, without the grifting.

ffhhj · a year ago
This could be the beginning of big tech for them, another winning situation.
AceJohnny2 · a year ago
> The EU is free to pass laws preventing gatekeepers

I'm intentionally taking this out of context to point out that laws can act as gatekeepers and help preserve incumbent's positions.

Stuff like "minimum service requirement" which require new entrants to front a massive initial investment, preventing them from getting a foothold (see: France telecom landscape in the 90s-'10s). GDPR was crafted by the likes of Google & Meta that were strong enough to weather the transition, but kill off smaller competition.

There are always tradeoffs, but those aren't talked about as much.

autoexec · a year ago
It's absolutely true that regulations can be written by corporations to keep out competitors. Regulations are just tools. They can be used to protect and benefit the majority or to further enrich a small number of wealthy and powerful individuals. I haven't seen anything to convince me that the Digital Markets Act was written to hurt competition at the expense of the public.
amelius · a year ago
Yeah if people complain about government regulation then they've never seen a company regulate a market.
mullingitover · a year ago
> Apple is free to refuse to do that and not offer their non-competitive gatekeeping products in the EU.

Currently Apple has been complying with the letter of EU law (opening their devices to alternative app stores, etc) but not the spirit of the law (leaving the EU market).

RcouF1uZ4gsC · a year ago
> The EU is free to pass laws preventing gatekeepers and insisting on interoperability requirements and Apple is free to refuse to do that and not offer their non-competitive gatekeeping products in the EU.

Apple is also free to lobby the US government and people to take action against the EU. Especially if Trump gets elected, Apple complaining about Europe taking advantage of American companies would resonate with a lot of the officials likely to staff such an administration.

Given Russia, it is likely that the US has far more leverage on the EU than the EU has on the US.

autoexec · a year ago
Why should the US government care if Apple chooses not to sell some of their products in the EU because they don't want to abide by the EU's laws? The EU isn't taking advantage of US companies, or looking to pressure the US. The EU has every right to set their own laws and businesses can decide for themselves if they want to sell their products there. The fact that Russia exists doesn't change that.
Moldoteck · a year ago
Eu has lots of leverage too against US. Lobbying for actions against eu may have absolutely bad consequences and it's totally bonkers to think/prise that an us company has this much power proving once again that maybe it's a good think eu doesn't have such big corpos
sonotathrowaway · a year ago
This clever geopolitical analysis notably ignores China, and the fact that Trump pushing the EU to China would be the greatest geopolitical victory for China in history.
Destiner · a year ago
how it’s a win if i can’t use apple products?
bitcharmer · a year ago
It's funny how you already answered your own question

Dead Comment

1vuio0pswjnm7 · a year ago
"Europeans could end up living in an online backwater with out-of-date phones, cut off from the rest of the world's search engines and social media sites, unable to even access high-performance computer chips."

Sounds like a paradise. More healthy lifestyle. For most people much of this stuff is unnecessary. If one wants to live life "online", glued a screen digesting garbage and propaganda 24/7, then one can relocate to some country where that's what people do. Chances are, tourists from such countries will want to visit Europe even more.

We are all living in an "online backwater" in case the author hasn't noticed. The web is a sewer of surveillance, marketing and ads. Despite the information access possibilities the internet presents, the distribution of factual information seems to be at an all-time low, at least in the lifetime I am living. I have never seen people who were so detached from commonly shared reality as a result of "search engines and social media sites". To access facual information, cf. marketing and propaganda, worthless opinions, and "AI" generated garbage, one did not and does not need the latest "phone" or "high-performance computer chips". This stuff is not making people smarter. Is it is not making society better.

I would be willing to bet the countries that have the populations that are most reliant on "search engines and social media sites" and "high performance computer chips" are going to have the highest rates of mental illness and other complications that arise from too much screen time, and the lowest test scores. These will be dumbed down, whacked out societies. They will have the worst quality of life.

I was listening to an interview with Jonathan Kanter recently and the interviewer tried to get him to comment on Europe's approach to regulation of "Big Tech". He was hesitant to accept any comparison. But I am confident there are plenty of folks, generally _not people who comment on HN_, who are envious of the direction Europe is taking.

The idea that regulating Apple and Meta, companies that exploit people commercially as they use computers, e.g., as data collection sources and ad targets, is going to contribute to cause "poverty" or deprive Europe of useful networking and computer technology, e.g., the type used for national defense, is absurd.

runday198 · a year ago
What an interesting point of view. Very European. I wonder what will those Europeans do that do need the high-performance computer chips to create something new, to innovate.

They will probably move to those whacked out societies.

tivert · a year ago
> What an interesting point of view. Very European. I wonder what will those Europeans do that do need the high-performance computer chips to create something new, to innovate.

You mean the ones fabricated with European photolithography machines?

I think you missed the GP's point: a lot of so-called "innovation" is crap, providing as much true value as a parasite (maybe one of those lovely ones that will kill you if you try to kill it).

koonsolo · a year ago
If we (EU) are not allowed to have high end AI chips strapped on quadcopters and Russia is, well, good luck to EU.
arp242 · a year ago
A (very hypothetical) war is not going to be won by AI chips and quadcopters.

Furthermore all of this applies to consumer tech, not military tech. Consumers are not allowed to have military drones, attack fighters, and tanks either.

callalex · a year ago
Well, that stupid government isn’t “allowed” to import chips either. How has that materially changed anything? (Please use specific examples.)

Deleted Comment

dyauspitr · a year ago
It’s a short term paradise. You’re not going to be able to keep it that way when the rest of the world is more technologically advanced and you slip into poverty.
tivert · a year ago
> It’s a short term paradise. You’re not going to be able to keep it that way when the rest of the world is more technologically advanced and you slip into poverty.

I think you're failing to make important distinctions. Being "less advanced" in algorithmic addiction machines, ad targeting, personal privacy invasion, or monopoly is not going to cause any of those things.

As an American, a good chunk of American consumer technology is more akin to a parasitic burden than any advantage.

arp242 · a year ago
Things like Facebook, Meta, Uber and whatnot are not really innovative technology. Almost none of the tech the DMA regulates is innovative as such, other than some "innovation" to deal with the scaling, and the only reason they need to scale is due to the dubious business activities that allowed them to grow to this size.

The DMA is really about regulating basic common sense free market rules, not regulating technology as such.

ripped_britches · a year ago
Exactly my thought here. Such a privileged view of the world to not appreciate the luxuries that internet technologies have bestowed us.
1vuio0pswjnm7 · a year ago
There is no equivalence between (a) "internet" or "high end computer chips" (much less "technology" or "innovation") and (b) "search engines" or "social media sites". Except if one is Silicon Valley VC, Big Tech employee, "tech" journalist, payola recipient or other supporter of "Big Tech". This is false quivalence, a flawed premise. Arguments relying on a flawed premise are, of course, inherently flawed.
kelnos · a year ago
I don't live in Europe, but wish we had these sorts of regulations in the US.

If tech companies cannot provide us a means to control our personal information, and require us to be locked into their gatekeep-y, nanny-state, walled gardens and submit to using locked-down devices that don't actually obey what we want them to do, then those tech companies should not exist.

I've gotten a little bit of a taste of some of this stuff in the form of the CCPA/CPRA, and it's delightful. Getting to tell companies they're not allowed to sell any of my information to third parties is wonderful. I just wish that was the default and I didn't have to opt out.

Big tech is far, far under-regulated, even in Europe, too, and that needs to change.

ricardo81 · a year ago
IMHO the problem has been that FAANG has not been regulated enough. The sheer size of these companies and their market share means there's little chance of competition from anywhere.

Though TBF when it comes to poorly thought out regulation, the amount of human time lost to clicking cookie consent/reject screens surely has to be a net loss to society.

paulryanrogers · a year ago
The regulations don't require a banner. Just don't gather or share unnecessarily. No banner or notice required. Companies would rather hound users than stop selling them down the river, even their directly paying customers.

And if people are better informed of how far and wide their data will be prostituted, then I'd call it a win.

thrance · a year ago
I wish targeted advertising was made completely illegal here, I am sure our society would greatly benefit from that.
georgeburdell · a year ago
Do you actually get relevant online ads? I usually get ads about the thing I just bought
fooker · a year ago
Statistically this works out pretty well.

If you spent real money on something, you're far more likely to buy it again or buy it for someone or send that link to someone than a completely new product.

Too · a year ago
Even worse. It doesn’t work. Yet, it either way requires large scale harvesting of everyone’s personal information.

If it wasn’t allowed, the value of all this personal information wouldn’t be as high.

baq · a year ago
I thought it’s idiotic until the first time I sent something back for a refund.
tzs · a year ago
What exactly do you mean by "targeted advertising"? I'm guessing you probably mean "behavioral advertising", which is a subset of "targeted advertising".

Targeted advertising includes contextual advertising (e.g., a company putting an ad for their bird watching binoculars on a bird watching blog) and I'm having trouble thinking of any reason to ban that.

tcfhgj · a year ago
I'd even go to banning all commercial ads, like several cities have done offline.

Reasons?

Click bait, boosts consumerism, ads imply essentially a tax for everyone (remember that ads have to be paid by the consumers), CEO spam, annoying, environmental costs

Deleted Comment

ADeerAppeared · a year ago
I have some excellent news for you about the legality of targeted advertising under the GDPR.

The GDPR is very clear about this. Advertising is not a legitimate interest or a functionally-required data processing, ergo, it may only be done with user consent. And that user consent may not be coerced in any way at all, you may not even refuse access to services if users reject their data being used.

It's taking a while to go up and down the courts, but the days of ad-tech are numbered.

Too · a year ago
Good intentions but how well is that working out so far?

Only thing we got was annoying cookie popups everywhere, where consent is one click away and reject is three layers behind a small “learn more” button.

Dead Comment

finolex1 · a year ago
Why would it benefit society to get less targeted ads as opposed to more targeted ones?
autoexec · a year ago
> Why would it benefit society to get less targeted ads as opposed to more targeted ones?

Because more targeted ads require a dangerous and abusive system of pervasive surveillance while less targeted ads can still be targeted without hurting as many people in the process.

ozim · a year ago
Ads can be targeted but not at individual.

If I am Tylor Swift fan I should get her merch advertising only when I am visiting swifties forum or group - but not when I am checking my fishing forum where I expect fishing gear ads. But nowadays I get adsg

ab5tract · a year ago
Because there would be no incentive to commodify user activity, bundle it up, and resell it to ever more dubious information brokers?
austhrow743 · a year ago
Ads would be less effective at convincing people to be unhappy.
_ink_ · a year ago
I agree to the fullest
AnarchismIsCool · a year ago
I'd just say all advertising. It's effectively money time and effort we just light on fire.
thfuran · a year ago
All advertising is a step too far, I think. But banning accepting any remuneration to deliver, display, or cause to be viewed any advertisement, and limiting physical ads in places viewable from public areas seems like it would improve things. Buildings shouldn't be covered in ads, and the internet shouldn't be largely based around scamming as much information out of people as possible to jam ads down their throat, but a business should be allowed to put up flyers on their own storefront. I mean, if you're really pedantic about banning all ads, that probably precludes restaurants posting menus out front.
mjevans · a year ago
Extremely limited, focused, designed to deliver facts rather than entertainment or flashy catchy content 'ads' could be informative and beneficial. The structure of the ad should be as close to sanitized textbook as possible, maybe even follow a regulated formula. Something like, "This is a thing that exists. Here's the benefit without dramatizing or 'selling' someone something they don't need. X brand can be found at Y location for Z cost."

It's easy to agree with all advertising. I think that's the quickest, easiest measure to cut that yields an outcome beneficial to society, and that more ads are nearly always worse.

I also think that sales are worse for society than every day prices that deliver value; sales do make sense for things like seasonal items which are in abundance due to just being harvested.

null0pointer · a year ago
I’ve wondered the same thing. How much does a company have to spend on ads just to keep up with their competitors’ ad spend? I don’t know but if I had to guess I’d say most of the ad budget. Not to mention that ads are a cancer that infest and overrun anything they touch.
BoingBoomTschak · a year ago
Would be a dream. Then a more-or-less independent entity paid by our tax money could be used to test stuff according to objective and scientific standards. I mean, stuff like TÜV certification already exists, doing a bit more work to get a reliable measure of performance, repairability, etc... like some review websites do wouldn't be that difficult.

Instead, we're forced to turn to third-party testers with dubious manufacturer relations - even when the results aren't freely available! - or technical knowledge (e.g. Consumer Reports using 1/3 octave smoothed power response for loudspeakers)...

throwawayq3423 · a year ago
Why not make Sales illegal too.
ApolloFortyNine · a year ago
This would kill the free internet tomorrow, and the one billion YouTube viewers would likely be quite upset about it.

Untargeted ads pay less than 5% what targeted ones do.

chmod775 · a year ago
> Untargeted ads pay less than 5% what targeted ones do.

Even assuming that is true, companies are bidding for user's attention and against each other. What do you think will happen to prices for context-based advertising if targeted advertising goes away?

> and the one billion YouTube viewers would likely be quite upset about it

Great example. Many of the ads that finance the YouTube ecosystem are context-based and not targeted.

rpbiwer2 · a year ago
The Internet existed before Internet ads (and particularly targeted ads) did. Personally, while I don't necessarily disagree with the point you're making, I'm curious to see what a pendulum swing in the opposite direction might look like.
fooker · a year ago
If targetted ads are suddenly illegal, won't this mean the advertising market jumps 20x larger?

Either that, or we'll find out what just content based untargetted ads work pretty well.

kredd · a year ago
I might be talking out of my depth, as I don’t live in Europe, but I’ve heard the same paraphrased headlines like these since at least 2016. Has status quo been swayed one way or another since then? Theoretically speaking, wouldn’t legislating away the top US players open the market to the local companies a la Naver in SK, WeChat in China or Line in Japan? I understand I’m dumbing it down, but assuming such legislations are supported by the local residents. I don’t think I would support it, personally, but I can see their point as well.
aranelsurion · a year ago
I don't get this article.

Title is "Europe Is in Danger of Regulating Its Tech Market Out of Existence".

But then the subtitle says "Poorly designed laws are forcing *global firms* to leave." (emphasis mine)

Then you see a picture of an Apple Vision Pro. I've only skimmed through the article and there are 11 mentions of Apple and 12 mentions of Meta, then some mentions of X and such. These aren't even "global" firms, they are all American ones.

If anything, it sounds like they may be regulating away US products from the European market, and that's a big "maybe", which is different from what I understood from the title they chose.

whazor · a year ago
A more practical example is that Facebook cannot promote its marketplace anymore. In Europe there are local alternatives for market places that get disadvantaged.

Spotify, an EU company, has to compete with Apple Music and YouTube Music. Both of which have their own mobile operating systems and markets.

Now we get a lot of backlash from these big tech firms as for years they have been integrating services into their walled gardens. Which now is hard to decouple from their platform.

insane_dreamer · a year ago
Typical US centric reporting. “EU tech market” == US companies’ ability to make a profit in EU
Vinnl · a year ago
It seems to hinge on extrapolating from Apple not doing AI in the EU that NVidia might leave the market, harming Mistral.
jeremyjh · a year ago
You seem to have confused "tech market" with "tech industry".
rty32 · a year ago
Same. I didn't see any explanation or example about "poorly designed" or "leave". And yes Vision Pro is completely irrelevant and very confusing. To me the entire article is just a well-formatted rant adapted from a random reddit post.
cheptsov · a year ago
I’m living in Europe, I'm deeply disappointed by the current situation. The problems run much deeper than just regulations; they extend far beyond politics.

1. VCs outright avoid investing in deep tech, with only rare exceptions.

2. Founders overwhelmingly choose to build small, sustainable companies, steering clear of big tech.

3. Employees consistently prefer consulting jobs and value vacation days over equity.

4. The bureaucracy startups face when incorporating or raising funds is staggering (Germany, I'm looking at you).

While this may seem beneficial from a social perspective, it creates the worst possible environment for tech startups. I have immense respect for the few European startups that manage to survive and thrive despite these obstacles.

kredd · a year ago
Fair enough. Unless I misunderstood your point it sounds like, what you guys have right now is good for people and their lives. Isn't that the entire point of life? I can see why general population might support it, while us techies would be pushing for deregulation and less of work-life balance. So my understanding of these articles is "it might be bad in a long term!", but Europe is still big enough market for all these companies eventually bend over backwards to get access to it.

Again, really no skin in the game, as I don't live there and I only have limited amount of perspective, which comes from my European resident non-techie friends.

fl0id · a year ago
from a personal and social perspective, I see nothing wrong with it. In fact, even in the EU we still ahve a lot of BS startups. We imo need more sustainable businesses, that value actual societal value/value to consumers or businesses over growth and shareholder value.
skywhopper · a year ago
Wait, these are problems? Other than #4 they all sound like good things.
nrr · a year ago
Germany's position in context is at least understandable: the Mittelstand is a force to be reckoned with, and that entire segment of Germany's trade system is extremely averse to risk. (It's also a lot of other things, part of which can be witnessed by hopping the border to Switzerland and reading through the platform for their self-proclaimed "Partei des Mittelstandes.")
kranke155 · a year ago
The real fundamental issue is VCs, which as you pointed out, are far more adventurous in America.
pornel · a year ago
UK tried to have a "silicon roundabout" and attract VC investment, but then Brexit happened and the allure of English-speaking entry point into the EU market has disappeared.

Europe has missed out on the craze of getting millions to build an Uber for Cats.

LtWorf · a year ago
Just paid articles trying to push their agenda.

We have no tech sector in europe. As soon as a company has more than 6 developers it gets bought by a USA company (that's a slight exaggeration, not by much).

Moldoteck · a year ago
That's not a slight exaggeration, it's a huge exaggeration to try to make your point valid.
cheptsov · a year ago
Just curious what their agenda can be…
machiaweliczny · a year ago
Yes, it’s exactly what is needed in EU. Especially now as we can’t trust in trans-Atlantic relations. EU will go with own tech and military 100%
tivert · a year ago
I don't think big-tech companies exiting is a bad thing. They're so used to getting their own way and making the rules that it's probably signal that Europe is on the right track.
localfirst · a year ago
Pretty much these articles from FP are notorious for their poor journalism and just a mouthpiece for billionaires

In fact a huge chunk of American MSM is turning out to be unreliable and quick to deceive its readers who are still stuck in the "why would they lie to us".

Europe is doing a good job and as are more sovereign countries waking up to the techno-colonialism at play.

If Google or Facebook is in your country, they do not share your country's interest and instead pushing their own American ideologies.

More and more countries should reject American tech companies that seek to interfere and spread their fcked up ideologies in the host country.

tivert · a year ago
> If Google or Facebook is in your country, they do not share your country's interest and instead pushing their own American ideologies.

> More and more countries should reject American tech companies that seek to interfere and spread their fcked up ideologies in the host country.

I'd go father: even in America they don't share their country's interest and instead are pushing their own Silicon Valley ideologies (e.g. they're all for solving problems, only so long as the solution means using more of their products, making them even more money, etc.).

downrightmike · a year ago
I don't think (orphan grinding machines) exiting is a bad thing. They're so used to getting their own way and making the rules that it's probably signal that Europe is on the right track.