I understand it's tongue-in-cheek, but you're actually describing a real problem Starbucks and other casual-style restaurants (McDonalds) have in Seattle. The downtown business districts are almost completely overrun by homelessness and many places in the area have stopped offering seating and only offer counter pick-up and standing tables/rails.
The words "steal" and "bathroom" reminded me of a funny case when hand dryers started disappearing in bathrooms of several shopping malls in a large Russian city. In all cases, there was the same person with a large bag filmed nearby, but as there is no camera inside, it is difficult to understand if he did anything or not. Guess unsupervised tablet (aka "monitor") would not stay there for long.
At this point I wonder why Starbucks hasn't diversified and started building actual coworking spaces in addition to coffee shops. They look like they should be in an ideal position for that.
They'd have to charge people for using those, which people won't be eager to. The point of coffee shops in this regard is that the use as free coworking space is "parasitic" on the space being financed by the café business.
The point of coffee shops in this regard is that the use as free coworking space
Incidentally, back when I was doing startups, there were free coworking spaces in the under-utilized portions of the Seattle convention center. Big, squishy chairs, fast wifi, and power ports galore.
It was like a self-service micro tech incubator, and helped me bootstrap a company that lasted over a decade. The State of Washington more than got its money back in taxes.
I wonder how often they try large floor plans. Most Starbucks I see try to keep things small. What happens if you make it a bit larger, like a small library? I wonder if the increase in foot traffic and sales would offset the cost of extra real estate. They could keep it free, but also somewhat cross over into coworking.
(as long as the campers are considerate) it's also low cost. even prime location starbucks have large lull periods through the day, prime for campers, even though only spending $5-10.
when people feel entitled to take up 2 spaces for hours while families roam for seats is when it's too far
This one[1] has a meeting space that can be closed off from the rest of the store, with a TV or projector, and I’m pretty sure they’ve got a copier or at least an all-in-one printer.
Free, common-use things are awesome - until the tragedy of the commons sets in and ruins it for everybody. This is true of so many things that start free and then later require payment. And everybody gets mad about it.
Chicago has "residential zone parking" for the areas of the city that are primarily residential. For $30 per year per car, you get to park on the street in your local zone (2-3 city blocks). Nobody else is allowed to park on the street in that zone. For visitors, you can buy a sheet of stickers for $1 per sticker that enable 1 day of parking. But you can't buy more than 3 sheets in a month (they keep track).
I've always wondered why NYC and other big cities don't do this. It costs so little, yet makes it much easier to park where you live.
Density. If you paid for a parking permit then there's some expectation that a parking spot will be available for you near your house. Except in NYC residents outnumber parking spots 20:1 in some neighborhoods.
Tragedy of the commons is caused by out of sync motives. Like a mismatch in protocols that people speak, which is partially explained by culture and upbringing (only partially of course). That is, tragedy of the commons is a symptom not a cause. Not something that happens just by virtue of something being a part of the commons. The more people you have, the more opportunity for those to be out of sync too
In the case of the coffee shop concept, I’d speculate since there’s not hundreds or thousands of years of history in Korea to establish a proper protocol for what is acceptable to do in a coffee shop, anything goes. Until Starbucks can establish from an early age that coffee drinking as the only culturally appropriate thing you should be doing in a coffee shop, and you may feel morally corrupt, be socially ostracized, or go to hell for your sins otherwise
They'd rather that than an empty seat, especially if that person is turning up 5-6 days/week.
Most coffee shops where I live (London, UK, specifically out in West London) are at best 20% full through most of the day, that's a lot of dead real estate not paying for itself.
When I tried working out of coffee shops a bit some years ago the "etiquette" seemed to be ~1 drink/hour to pay for your seat. I don't like coffee that much, so was consuming more like 0.66/hour (i.e. around 2 drinks every 3 hours), and people were fine with that, as it was effectively a rent payment of £20/day, or £100/week, which is a little under what a hotdesk would cost me in the same area but with a lot more flexibility (never pay for idle!), and of course its good margin sales for them.
Of course, they could just say "no laptops". There's a pub chain in the UK that did that (Sam Smith's - no screens, no swearing), but the rule is not widely followed or enforced and where it is the pubs are empty far more than the ones that welcome customers.
For a busy cafe that's always short on seating and struggles to keep up with fulfilling orders, they want nothing to do with laptop squatters.
Every other case I imagine it's desirable to have at least some regulars presumably employed enough to be working from a cafe using modern tech.
One common problem I've noticed is van lifers and other quasi homeless folks spending ~zero money stinking up the place just for the free power and internet.
Now that battery life and cell-tethered internet is so good, some of my favorite urban cafes have adopted a no-outlets no-wifi approach, while still having tons of seating and allowing folks to be present with their computers all day. They just have to provide their own internet and power, which serves to exclude the true parasites while selecting for folks with $$ to spend because they have state of the art gadgets with their own unlimited data plans.
Customers attract customers. Even if some customers are not spending a lot of money, they bring in other customers who more than make up for them. This is the reason why so many coffee shops go out of their way to provide power outlets near every table.
When I worked out of free co-working spaces in Asia I would buy lunch and breakfast from them too, both to socialize with other patrons and to not lose my seat.
I work from a coffee shop a good bit. They don’t care for the most part. Assuming you tip reasonably, be nice to the staff, don’t be annoying, don’t negatively impact the other customers, be helpful when the occasion calls for it.
It's hard to run a global business. Different people have such different ways of doing things. Every day, tens of millions of people run pen tests on Starbuck's rules. And Starbuck's front line of defence? A bunch of shy college student baristas.
Or have actual public places? The Cafe's are there to serve coffee, it's just courtesy as business model to let you hang around in the premises and when the business model starts to fail in some way they adjust it.
After university, the most I miss is the actual places that are mine to use and are made for hanging around or working and not necessarily consuming anything.
> After university, the most I miss is the actual places that are mine to use and are made for hanging around or working and not necessarily consuming anything.
You just pre-paid for the consumption in your tuition fees.
> The Cafe's are there to serve coffee, it's just courtesy as business model to let you hang around
Traditionally it's the other way around, the drink is a by-product of a public house where people can gather. Could you imagine a bar where people are just supposed to drink and leave?
Japanese Manga Cafes / Internet Cafes give you all you can drink coffee and tea for hourly pricing, and usually comes with a PC and a private booth. I'm not sure how much of a thing they still are though, but they were big in the 2000s and early 10s
If this is such a pervasive problem you'd think the article would have had no problem sourcing a photo of this instead of some generic phone ogling group?
I've been living in Seoul for a few months now and often work out of different Starbucks and have never seen anything like this here. I spent a similar amount of time in Seattle and saw much "worse" set ups at the coffee shops there.
I thought about Improv Everywhere recently - they had some great things in the early 2000s.
Re watching this, at about 1:16 one of the agents looks familiar. "Huh, she looks kinda like Aubrey Plaza". Then the credits come on: It was actually Aubrey Plaza.
For reference, a Commodore PET weighs about 25 pounds, and is the size of a toilet bowl.
Double all that if you want to use a floppy disk.
It reminds of the observation that some people will go to great lengths to avoid the metric system.
Dead Comment
either pay with points, or get a cheaper rate for points, or even get points if you pay normal for the cowirking space
the card could also double as a validator, either for the reserved space or as a key card to a closed one, saving on in-store admin work
if i were starbucks, i would 100% try this
clearly there is a demand for quick and informal working space, instead of a formal, multi month tenant agreement with one limited provider
just go to any store location, and in case of need, pay an hourly rate with your coffee to get a seat
Incidentally, back when I was doing startups, there were free coworking spaces in the under-utilized portions of the Seattle convention center. Big, squishy chairs, fast wifi, and power ports galore.
It was like a self-service micro tech incubator, and helped me bootstrap a company that lasted over a decade. The State of Washington more than got its money back in taxes.
when people feel entitled to take up 2 spaces for hours while families roam for seats is when it's too far
[1] https://maps.app.goo.gl/47RMhPAGNHXSnED9A
I imagine it requires a bit more capital investment and knowhow; I get the feeling that franchisees don’t have a lot of freedom.
Some Korean coffee shops should try this though!
I've always wondered why NYC and other big cities don't do this. It costs so little, yet makes it much easier to park where you live.
Maybe my view is too European, but why would you subsidize car ownership in a city?
Surprisingly they charge $190/yr per car for this.
In the case of the coffee shop concept, I’d speculate since there’s not hundreds or thousands of years of history in Korea to establish a proper protocol for what is acceptable to do in a coffee shop, anything goes. Until Starbucks can establish from an early age that coffee drinking as the only culturally appropriate thing you should be doing in a coffee shop, and you may feel morally corrupt, be socially ostracized, or go to hell for your sins otherwise
i had thought that the accepted protocol for making a cafe a working space is to purchase at least one item on the menu per hour.
It is designed and completely controlled by a for profit corporation for the purpose of making profit.
The large items policy still makes sense, though
Most coffee shops where I live (London, UK, specifically out in West London) are at best 20% full through most of the day, that's a lot of dead real estate not paying for itself.
When I tried working out of coffee shops a bit some years ago the "etiquette" seemed to be ~1 drink/hour to pay for your seat. I don't like coffee that much, so was consuming more like 0.66/hour (i.e. around 2 drinks every 3 hours), and people were fine with that, as it was effectively a rent payment of £20/day, or £100/week, which is a little under what a hotdesk would cost me in the same area but with a lot more flexibility (never pay for idle!), and of course its good margin sales for them.
Of course, they could just say "no laptops". There's a pub chain in the UK that did that (Sam Smith's - no screens, no swearing), but the rule is not widely followed or enforced and where it is the pubs are empty far more than the ones that welcome customers.
For a busy cafe that's always short on seating and struggles to keep up with fulfilling orders, they want nothing to do with laptop squatters.
Every other case I imagine it's desirable to have at least some regulars presumably employed enough to be working from a cafe using modern tech.
One common problem I've noticed is van lifers and other quasi homeless folks spending ~zero money stinking up the place just for the free power and internet.
Now that battery life and cell-tethered internet is so good, some of my favorite urban cafes have adopted a no-outlets no-wifi approach, while still having tons of seating and allowing folks to be present with their computers all day. They just have to provide their own internet and power, which serves to exclude the true parasites while selecting for folks with $$ to spend because they have state of the art gadgets with their own unlimited data plans.
Deleted Comment
How about charge separately for each? I get that it would be awkward to try, but why not.
After university, the most I miss is the actual places that are mine to use and are made for hanging around or working and not necessarily consuming anything.
You just pre-paid for the consumption in your tuition fees.
Traditionally it's the other way around, the drink is a by-product of a public house where people can gather. Could you imagine a bar where people are just supposed to drink and leave?
Maybe the price of a coffee is exactly what people are willing to pay for a seat, a small table, and wifi for some hours.
https://badgeapp.co.
https://youtube.com/watch?v=EKEeHREK2nQ
Re watching this, at about 1:16 one of the agents looks familiar. "Huh, she looks kinda like Aubrey Plaza". Then the credits come on: It was actually Aubrey Plaza.