I think it is an information virus, but differently - it's homogenized everything, and made people dumber and lazier. It's poisoned public and professional discourse by reducing writing and thinking from the richness of humanity to one narrow style with a tiny latent space, and simultaneously convinced people that this is what good writing looks like. And it's erased thought from board classes of endeavor. This virus is much worse than the relatively benign symptoms described in the article.