Let's just say, it unwittingly created its own reputation, before ultra Xtreme hardcore to-the-max branding kicked in to the soda market: https://www.youtube.com/watch?v=J9YLQTgQ7B4
Likely, I just recall one aunt who drank this exclusively and the cans of Tab were all hers. It was my first taste of a sugar free soda and she had nothing to fear from us after we each were given a glass. For the most part in the early seventies soda was a treat unlike today where I swear it replaces water for some people.
lets just say its an acquired taste and note that diet soft drinks did not have the selection there is today
"Though Diet Coke all but eclipsed Tab, the beverage company kept the throwback brand alive. The reason was customer relations. Tab fans were relentless, calling Coca-Cola headquarters and signing petitions if they couldn’t find their soda.
'We want to make sure those who want Tab get Tab,' Douglas Daft, Coca-Cola’s then-chairman and chief executive said in 2001, when Tab’s market share had fallen below 1%. 'It shows you care.' "
Sweetened with saccharine, described as having a metallic aftertaste.
I have had it but it's been awhile and I don't recall it well. My sense of the fan base is similar to what is mentioned in the article, that it had sort of a cult following. I'm surprised the company stuck with it so long. It makes me wonder if there's some genetic studies of taste preference it might have inspired.
Personally, I hope they don't stop selling the normal Coca Cola but my gut feeling they will even more force Zero or Diet coke on us. And then just say Coca Cola is going away in a few years. I prefer the taste of normal Coca Cola as Zero or Diet taste metallically.
I think we had clear Coca Cola for a short while when I was a kid but it dead a silent death just like that 'green' Coca cola they introduced a few years ago.
Yeah, cause sugar addicts are - you know gonna kick the addiction and make it unsustainable for Coke or Coke is gonna do the right thing and take out sugar for the betterment of society, just like Heroine dealers are gonna find out it's bad for their customers and killing people so they're gonna sell safer alternatives to street drugs /s
Edit: Sorry if this seems snarky, not my intent, but to be clever/witty in stating that Coke will never end it's Sugary drinks. That's their $$$ cow.
[1] https://www.youtube.com/watch?v=st6-DgWeuos
Marty: "Gimme a Tab"
Lou: "A tab? I can't give you a tab unless you order something"
--Back to the Future (1 not 2)
That was a bit of an obscure joke at the time, watching from Europe.
Edit: Oh my, I had the movie part wrong!
Marty: "Alright, give me a Pepsi Free."
Lou: "You want a Pepsi, PAL, you're gonna pay for it."
And nobody in the UK had ever heard of that either... all in all a confusing scene :)
(He stayed clear of Lou's the second time around.)
Of course we were drinking it out of cans so that aspect of it didn't really have lasting appeal...
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"Tab uses a different recipe compared to Spain and the U.S., where it's a caffeine-free drink, and uses less carbonation."
lets just say its an acquired taste and note that diet soft drinks did not have the selection there is today
Sweetened with saccharine, described as having a metallic aftertaste.
I have had it but it's been awhile and I don't recall it well. My sense of the fan base is similar to what is mentioned in the article, that it had sort of a cult following. I'm surprised the company stuck with it so long. It makes me wonder if there's some genetic studies of taste preference it might have inspired.
I think we had clear Coca Cola for a short while when I was a kid but it dead a silent death just like that 'green' Coca cola they introduced a few years ago.
Edit: Sorry if this seems snarky, not my intent, but to be clever/witty in stating that Coke will never end it's Sugary drinks. That's their $$$ cow.
I'm in South Africa.. I generally chose it over the other diet Cola drinks.
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