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elswhr.app
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www.elswhr.app
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PM for retail company did long stints in merchandising at Costco
PM for spreadsheet company was a former banking analyst
Most companies hire under qualified generalist PMs who have to learn everything about their market from scratch; it’s very challenging and prone to outright failure.
Hire fewer PMs, and make sure they bring a key skill to the table. Let Microsoft and Google train the juniors.
A small org with a founder who has a strong vision they are good at articulating probably doesn't need many PMs. Similarly, you might find teams with engineers who are actually very user and market minded and have the bandwidth to do some of that work. Or, in the case of Airbnb, you can essentially split up the role and assign pieces of it to separate teams (which, the more I hear about it, strikes me as odd.)
At the end of the day, patterns in roles - and the PM role in general - usually exist for a good reason. There's a critical set of skills that, when done well, are very much justified and should exist as a single role - not the side project of a developer or a designer.