I only know about Linktree because it's used by some artists and Twitch streamers, and they're unlikely to self-host. So presumably this is targeted to a different audience than that.
I usually “brick” my phone when I go upstairs to bed and unbrick it when I go back downstairs so I don’t scroll in bed.
I love that you equated company culture to motivation at scale. That hit the nail on the head.
In my mind this is like if you were to build the first IMAX theater if IMAX wasn't already a thing. You'd basically be asking Hollywood to create a special version of a movie for your single venue. Like... I'm sure some will take that up, as evident by it hosting a few shows. But it can't possibly be an "open every night" situation, the economics just don't make sense for that.
I would do experiments and wear them for a couple weeks to a month then go back to contacts and observe the difference.
I work in tech.
But... like other commenters - there it stops, and I'm just not quite sure why.
The audience is probably me. I'm an avid Ableton user - I pay a bloody fortune for it, I upgrade it every year, I am happy to support their development because it's an insanely - insanely - good piece of software that does everything I need it to do. I'm also now completely embedded in the clip view, so going back to a linear view just isn't a possibility for me.
More to the point though - this clearly isn't aimed at people who know nothing about what they're doing. It's very non-amateur and clearly very, very powerful. But at the same time it isn't aimed at me, either - as someone who does know what they're doing, I'm thinking "um, VSTs?" or "clip view?" or "live performance / latency issues?" or whatever.
So... who is the audience? Maybe there is a middle ground of people who don't have the means to fork out for a good desktop DAW. Maybe teenagers who are wanting to learn the principles without the spend. Maybe because it'd be very cool for collaborating? I just don't know.
Nonetheless, it's an insane demonstration of what can be done in a browser these days and for that I massively doff my cap - amazing work!