Across the US we have roads and infrastructure that encourage speed right next to decaying pedestrian infrastructure. It's very difficult to get state DOTs to roll back or do traffic calming. They often prohibit the use of bollards or barriers near these roadways.
In a lot, not all, physical changes to the environment could drastically reduce traffic fatalities without surveillance.
my local middle school has their school zone on:
1. four lane highway
2. dedicated turning lanes
3. major thru-way between shops, apartments, and the rest of the city
4. great visibility
this is a recipe for 50mph. the speed limit is 25mph. If you do the speed limit, you WILL be tailgated. If you do ~35, you're risking a ticket. There will still be people doing 45-50 and weave through the lanes.
also in my town, the main thru-way is a route dating back to the 30s. There are red lights at major intersections and they WILL turn red even if no one is there. They're designed to slow people down. HOWEVER if you speed and run a yellow light, you'll hit ALL the lights green! It shaves significant time off your trip, is easier on your car, is more enjoyable, and requires less attention. It's a system designed to make people speed and run reds.
Where I used to live, I could get from one side of the city to the other in a maximum of 30 minutes. the lights were designed to keep traffic flowing at 30-35mph. It ENCOURAGED you to go no faster, or you'll have to slow down and come to a stop. This also kept traffic flowing so you felt like you HAD to focus on driving. They also did things to encourage bicycles and make things safer for pedestrians.
We have an internal name and our product name. Internal names start as something that describes the project/repo/tool. Then within 18 months the name no longer makes sense so we rename it to some random name - state names, lake names, presidents, mountains, etc. It's just a placeholder.
The public facing product name is a compromise of marketing, trademark, and what gets approved by the CEO. Even the company name might change in startup world. No joke: the startup next door had to change their name because it was too masculine, and they realized more than half their projected market was women.