Your carbon site explains the "how it works" as essentially a reactive process, i.e. a farmer adopts regen practices and then gets paid for the results -- what about any proactive processes to help incentivize and facilitate farmers' transitions to regen ag?

I ask because I've been researching regen ag for smallholder farms -- a few programs exist, primarily through microfinance, but I've yet to see any quality + accessible programs to accomplish this proactive approach tightly knit with carbon credit markets.

An obvious difficulty with this approach is verifying the transition actually occurs and more carbon is sequestered, but it does seem to be an essential component if we want to move more farms to regenerative ag. Curious if you have any further thoughts on this space, I'd love to speak more about this.

FWIW, I've been following Indigo and the regenerative ag space for a while and IA is doing some great work, so I don't mean to undermine the impact these programs already have.