https://en.wikipedia.org/wiki/The_Million_Dollar_Homepage

"Benford's law, also known as the Newcomb–Benford law, the law of anomalous numbers, or the first-digit law, is an observation that in many real-life sets of numerical data, the leading digit is likely to be small."

[1] https://en.m.wikipedia.org/wiki/Benford%27s_law