People forget that Larry Page's ultimate goal was to have Google predict what you wanted before you even asked for it. This isn't about hype. This isn't about beating the competition. This is about delivering on a 3 decade dream that's now coming to fruition and Sundar just happens to be the one leading the org as it manifests in the real world. We're going to end up with 10+ vertically integrated AI solutions like this. Google will be core infrastructure for the world and this thing will be an assistant to everyone who buys into the Google ecosystem.
I cannot help but laugh at this comment. I bet this is what Google corporate tells its employees in orientation and All hands meetings.