As a parent this is doubly so. I know everything my children watch and I don't want them exposed to excessive advertising. I also don't let them watch content on YouTube that has excessive advertising in the show itself. I'll gladly pay money for ad free content that is designed to both entertain and educate.
I understand why we should pay for articles but if you enforce payment then you'll see a flood of poorly written click bait and a race to the bottom.