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Growtika commented on 20% of Americans use AI tools 10x+/month, but traditional search hasn't dipped   sparktoro.com/blog/new-re... · Posted by u/dotcoma
Growtika · 11 days ago
Another interesting research by SparkToro. This lines up with what we’re seeing working with SaaS companies. A few patterns stand out:

- Informational traffic is dropping since people can grab answers instantly from AI Overviews or LLMs without visiting the site.

- Traffic sources are more diverse now. Long-tail queries are showing up again, and discovery happens across more places than just Google.

- SEO hasn’t died, it’s shifted. It’s less about search engine optimization and more about search everywhere optimization. That makes strategy tougher, but also more interesting.

- The traffic that does land tends to be higher intent. Fewer drive-by visitors, more people ready to take action.

So while there was fear that AI would gut search and kill SEO, the effect has been different. It hasn’t removed the work, it has changed the shape of it. And in practice, that means more strategy, more experimentation, and actually more demand for the kind of work we do.

Growtika commented on Docusaurus – Build optimized websites quickly, focus on your content   docusaurus.io/... · Posted by u/yamrzou
Growtika · a year ago
The first time I heard about Docusaurus was when someone mentioned on Hacker News that they had ruined their SEO:

https://news.ycombinator.com/item?id=34389421

I helped him in recovering from a Google SEO penalty, and he documented his journey on his blog:

https://johnnyreilly.com/how-we-fixed-my-seo

This might be helpful for those using Docusaurus, as some default settings, like pagination and tag pages, can generate thousands of non-helpful pages. These issues can be easily fixed with noindex tags and a sitemap/structure cleanup.

Overall, I think Docusaurus is great. It's clean, flexible, and the community is very responsive, so it's constantly improving at a fast pace

Growtika commented on How Quora died   slate.com/technology/2024... · Posted by u/CharlesW
Growtika · 2 years ago
Some potentially interesting information I've just checked that might give a new perspective:

From an SEO standpoint, Quora is currently at one of its peak levels.

- It has reached 267 million organic visitors per month: https://i.imgur.com/899g3Jm.png

- Quora's organic traffic is quite diverse https://i.imgur.com/JfbYKH1.png

Google's helpful content update has increased traffic for sites like Quora, Stack Overflow, and Reddit. In many instances, I believe this boost lacks justification.

Quora's user experience is not intuitive. Although they removed the signup wall, which impacted their bounce rate and caused millions of organic visitors to leave their site shortly after clicking on a Quora result in a search engine, reading an answer on Quora now feels overwhelmingly disorganized.

u/Growtika

KarmaCake day276November 22, 2022
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Growtika: The Search Everywhere Optimization Agency https://growtika.com/
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