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breve · 2 months ago
Swasticars don't sell well.

The main problem with Musk's proposed pay deal is that he still gets paid billions even if he continues to fail:

https://www.reuters.com/legal/transactional/musks-record-tes...

Tesla's sales target is now to have sold 20 million cars in total by 2035. That's fewer cars in total in what will then be the 32 year history of the company than Toyota sold in the last two years:

https://www.nytimes.com/2025/09/05/business/elon-musk-tesla-...

Tesla's target used to be 20 million per year:

https://www.reuters.com/business/autos-transportation/tesla-...

But Tesla's board doesn't care. They got theirs:

https://www.nytimes.com/2025/05/13/business/tesla-stock-sale...

https://www.afr.com/technology/life-changing-wealth-stopped-...

KaiserPro · 2 months ago
Part of this is down to musk being an obnoxious prick, but a larger part is down to teslas not actually being innovative, cheap or high quality enough any more.

They look dated, or weird, have patchy customer service, and are not even that long range anymore.

m463 · 2 months ago
I think the model s, model 3 or the previous model y look great.

The recent model y looks terrible, like a duck.

And the ergonomics are cheap and dangerous.

Removing turn signal stalks, drive select stalks is dangerous. I like the idea of buttons, but turn signal buttons? buttons on a moving steering wheel? and the rest of the critical controls buried on a touchscreen? inside door handles? ugh.

mvdtnz · 2 months ago
> I think the model s, model 3 or the previous model y look great.

They look terrible. They looked terrible when they came out 13, 8 and 5 years ago and they have aged very poorly.

pimeys · 2 months ago
They are all over Berlin as rentals, which you can rent from your phone, and pay per kilometer. People can test drive them easily, and they are not super nice cars. We much prefer the Audis, Toyotas, and Volkswagens that are also in the pool.
rstupek · 2 months ago
From US sales, Audi can't give away their electric cars. Is it any different in Berlin or are you referring to gas/diesel Audis?
dzhiurgis · 2 months ago
They are still insanely good value for money. Buying car for its looks is not smart.

Yet (salute + support for ADF party) * touchy german history = auto non-grata.

mk89 · 2 months ago
This is not just German related, apparently. It seems Tesla sales in EU are falling since 2023 [0].

And it seems that until now, Tesla sales in Eu are 30% less than last year [1]

There is more competition, finally.

[0]: https://www.benzinga.com/tech/25/01/43092840/tesla-struggles...

[1]: https://electrek.co/2025/11/03/tesla-tsla-keeps-getting-batt...

afavour · 2 months ago
It'll be interesting to see how this plays out. Tesla has been way, way overvalued for a very long time. If that starts to change I suspect it'll change very quickly and Musk's status might see a dramatic change.
Iulioh · 2 months ago
If Tesla's valuation had to follow earnings it would not even be in the SNP500
Forgeties79 · 2 months ago
You could say that about a lot of companies right now to be honest. It’s kind of wild how detached from reality some stocks are. But there’s no denying that Tesla is one of the most egregious examples.
fundatus · 2 months ago
Interesting, not only is Tesla 50% down YTD, but it seems like BYD almost caught up with them:

15,595 (Tesla) vs. 15,171 (BYD)

chollida1 · 2 months ago
> Interesting, not only is Tesla 50% down YTD,

TSLA is not down 50% YTD. Its up this year so far.

Can you show the math that shows it down 50% YTD?

fundatus · 2 months ago
I am talking about the numbers in the article (Tesla sales in Germany), not the stock:

> The number of Teslas sold in the January-October period dropped 50.4% to 15,595 units, compared with the same period last year.

mk89 · 2 months ago
It's literally written in the article:

> The number of Teslas sold in the January-October period dropped 50.4% to 15,595 units, compared with the same period last year.

YoY is -50%.

Deleted Comment

submeta · 2 months ago
Elon promised too much (self driving cars coming next month, this time for real), and the market has realized that after the 25th promise, he‘s not going to deliver.

Also, Elon should have stick to cars and rockets. His venturing into politics, and into media (with buying X) didn’t help him either. He got demystified, and demolished his image of a super focused half-einstein, half-edison. Now more of an half-Trump. And that didn’t help his car sales either.

hiddencost · 2 months ago
It wasn't a promise, it was a lie.
dzhiurgis · 2 months ago
It self drives in like 6 or 7 countries now.
yalogin · 2 months ago
We know why the decline is happening. However, I am more curious to see how long people's memory will last. Also a little surprised that there isn't a whole lot of decline in the US.