Readit NewsAudience is the problem here. It's obviously not a big deal if the platform is targeted for adults, but majority of users are underage. The platform can certainly implement guardrails for the vulnerable users if they wish to
Creators don't have to pay any hosting - Roblox will serve their content even if a game doesnt monetize their users for free.
The way this economical is thru the redistribution of games that do monetize their users
Compare with other platforms. Payout model is as simple as platform takes % or fixed fee, rest is dev to keep. There's no verbiage that says dev share is 67% but you they actually get paid less.
What exactly goes behind the platform is platform's business, not the user. If developers are getting paid out $0.25 per dollar spent, that's the developers profit and rest is spent running the platform which is Roblox's concern.
Games are filled with loot boxes that drop exquisite items on chance. It's a repeated cycle of charging robux only to spend on another slot machine.
US regulation is far behind protecting children from such scheme. Japan disallows many forms of such loot boxes due to addictive nature.
The 1st video hinges on a point where they find that developers earn a revenue cut of 24.5%, a number that isn't correct because
1. it's found by multiplying 3 arbitrarily chosen numbers together (the DevEx rate, the default sales fee, and the mean price of Robux) which isn't representative of what the average developer is earning and barely appears in the actual cash flow on the platform,
2. it's using the DevEx rates and sales fees from 2021. Today, DevEx rates are higher and fees are lower. Engagement-based payouts are not accounted for here either (which are also much higher than they were in 2021).
3. it's profit, not revenue. The expenses are paid for before the money is paid out. Comparing this to other platforms that offer revenue shares instead is misrepresentative.
The 2nd video hinges more on moderation, showing how children are exploited by bringing them off platform, namely to Discord, where most of the evidence referenced in the video takes place. Broadly, this is Discord's problem, not Roblox's.
They then suggest Unity as an alternative platform, which I personally think is a much worse option. I used to be more cynical about this and believe the video creators were clearly being pushed by companies that had a financial incentive in the downfall of Roblox, though nowadays I just attribute it to bad journalism and watchbait.
I suggest reading EcoScratcher's brilliant response <https://medium.com/@ecoscratcher/7e1c1f0fc493> and follow-up articles <https://medium.com/@ecoscratcher/e51651da6bf4>, of which their 2nd video briefly mentions and claims it misquotes (it doesn't) and misrepresents (it doesn't) their position.
Edits in response to parent comment edits:
> They pay a lot less than it costs to buy Robux, further incentivising you to never actually make real money, because your Robux is "worth more" inside the Roblox walled garden
Specifically through the DevEx programme, Roblox pays a small amount less than it costs to buy Robux to enable them to pay for server upkeep, platform hosting & support, and app store fees (when a developer's game is available through an app store, the app store fees for purchases are paid by Roblox). The rest (any Robux taken out of the economy, including that spent on advertising or first-party avatar items) goes towards platform investment and employee costs.
> This is on top of the 75% cut they take!
The DevEx rates have already been factored into this inaccurate "75%" figure. Taking the DevEx rates out a 2nd time (which, emphatically, never happens on the platform) makes it more inaccurate.
The actual figure, calculated at <https://create.roblox.com/docs/monetize-experiences>, is 67% given to developers per in-experience dollar spent, making for a near industry-standard 33% cut. And even this is underrepresentative due to being published before the September 2025 DevEx increase.
This is misleading because for every dollar spent, $0.67 is not what developers get paid. The link (https://create.roblox.com/docs/monetize-experiences) you referenced clearly says 25% is the "Developer share".
The cost to run the platform is the platform's cost."Platform hosting & support" and "App stores & payment processing fees" should not be considered as developer operational cost
1. Debugging for troubleshooting.
2. Analytical for making product better.
3. Bugs that collects your info when it shouldn't.
4. Bugs from 3rd party vendor if company uses those.
5. Insecure process. Getting access to a private content within the company is trivial due to coarse permission model.
Source: I worked at two well known social media companies. Trust & Safety and data infra teams
I'm the sort of person that either rejects the cookies, or will use another site entirely to avoid some weird dark-pattern cookie trickery. I don't like the idea of any particular service getting more information than they should.
Siting there I realized, we were not the real target. It is the young people that are growing up conditioned to press accept, enter any details asked of them, and to not value their personal data. Sadly, the damage is already done.
Because of this, I found it odd that the regulation allows displaying the accept cookies button. Instead, it should be rejecting cookies by default and a separate flow to accept tracking cookies (e.g. via account settings page)
I'm the sort of person that either rejects the cookies, or will use another site entirely to avoid some weird dark-pattern cookie trickery. I don't like the idea of any particular service getting more information than they should.
Siting there I realized, we were not the real target. It is the young people that are growing up conditioned to press accept, enter any details asked of them, and to not value their personal data. Sadly, the damage is already done.
To make it clear, this is not profit! Any money earned after paying the storefront and the engine still needs to be spent on server hosting & maintenance, as well as moderation & legal compliance if a game is popular enough to need it. There also is a risk that the expenses taken away in this area could outweigh the revenue and the developers end up with a loss. Unless all expenses are negligible, the resulting revenue isn't just for the developer to keep.
Roblox pays for an experience's server hosting, maintenance, moderation, legal compliance, discoverability, engine development, app store fees, etc. As results, there is no risk of such loss, though Roblox's operating costs are much higher than a typical game storefront. I would consider these costs as developer operational costs. As far as I can tell, the key difference is the fact that one party is having their costs paid by another rather than one party giving another the money to pay for it themselves. This, to me, is an arbitrary distinction.
Other platforms don't have clauses that need to differentiate between money given to developers as profit and money given to developers as infrastructure/upkeep costs because these other platforms don't deal in the kind of broad integration that Roblox has from the storefront to the datacentres. In almost all cases, the final payout a developer gets from Roblox is pure profit.
The services Roblox is selling might not be using a standard industry pricing model, though it's still very clear and not at all deceptive what the product is the developers are paying for and what the profit share is after operating expenses have been paid for on their behalf.
> 67% given to developers per in-experience dollar spent
Profit given to dev is $0.25 per dollar spent, not $0.67. It's as simple as that. I understand Roblox needs to maintain infra, support regional regulation, etc, but that's Roblox's business operational cost and shouldn't claim the delta of $0.42 is "given to developers" because developers never received it