Readit NewsThis meant getting a list of companies and estimating their size to see which ones are the best to target first (e.g., multiple locations, consistent revenue).
I also wanted to get an overview of which software all these companies are using since the solution I am building has to integrate with their existing solutions. So besides knowing the big players in the market, this helped me to map out (for the most part) which companies are using which systems) to then narrow down on which ones make sense the most to integrate first based on their market penetration and availability of APIs.
Then I'm scraping the data from the actual booking site (which uses one of the identified software), to get their menu of treatments, descriptions, prices, and durations. With this, I'm building demos that create a simple showcase of how the agent could look to help them automate their phone calls, chat messages, and social media interaction.
The thing missing would be the integration with their booking systems and some additional personalization of their agent, but I'm planning on using these demos to make the pitch feel more real easy, in an efficient. way.
So it helps in any case where you want to get a more detailed overview of an industry (relying on google maps data) and if you're trying to identify which booking, ordering, etc. software they're using.
always felt nice to gather data but rarely could i do something useful with them or some sort of a good product. So today i dont think data is the problem, rather usefulness, PMF and marketing
Definitely. Data won't create the opportunity if you don't know what to do with the data or it won't answer the right questions if don't know what to ask. I think generally the accessibility to gather, process, and make decisions with data has just become so low and it's almost a given to do such analyses.
At the same time, many "business" people I talk to, don't know how to do these analyses. And many technical people, while they could easily do such analyses, don't think of data from that business perspective. |
There has been multiple analysts and news outlets writing about this.
When 33% of users from BNPL services claim that a reason to do it is that their credit cards are already max, I see this as a potential issue.
Also as someone that has been testing & doing research on this field, it is amazing how the services differ between Europe/US and Latam (probably Africa too but I didn't dig into this one yet).
BNPL services in Latam charge quite high interest to the consumers. I'm a bit worried when I get ads to pay for sneakers over the course of 3 months and they would end up costing around 30% more, which means many people actually purchase such items in such way.
What are your guys thoughts? While easier access to credit can be quite helpful, it does seem like there might be some potential issues in the industry, particularly in these days.
It's a bit long but worth watching if you're interested in this technology.