A bit surprised to see them go with OpenAI over Anthropic. OpenAI obviously has much broader consumer recognition and appeal, but I've been expecting a strategic partnership between Apple and a model co (Anthropic made most sense to me) with eventual acquisition - given they seem to be lagging so far behind the rest Magnificent Seven on the AI front
Apple has an existing deal with OpenAI for the Siri-to-ChatGPT fallback that allegedly costs them nothing. I wouldn’t be surprised if OpenAI wants them to switch to GPT-5 because of (for example) lower operational costs. The whole news here may be about nothing more than switching the existing functionality to the newer and more cost-efficient model.
Why is there so much pressure for Apple to compete in LLM AI? There's a lot of competitors. It would cost them a lot. Their business in design/manufacturing/branding is not as compatible w/ AI as social media or search. All of the AI-related consumer products so far have been mediocre and redundant given the smartphone.
I don't understand why their best strategy isn't to just stand and watch, and then ruthlessly integrate the winner with their product line.
If companies like Apple and Google don't lead in AI, they risk becoming obsolete. Once customers see their phone as just a device for accessing a universal AI like ChatGPT, they'll no longer be locked into an iPhone or Android. They'll just buy whatever device offers the best access to that AI.
This is the same reason Apple ensures that apps from its App Store work better than websites. They need to keep their own platform essential.
In terms of humanity, Claude is the best and probably the best fit for Apple audiences. It’s the emotionally friend who is level headed. The NYTimes did an article on Claude which captures this sentiment.
ChatGPT is like the exuberant nerd who wants to talk shop.
Gemini is a the brainy but less emotionally intelligent friend.
I feel like Apple embracing OpenAI is a betrayal of the trust that Apple has been building up over the last decade around ensuring that your data stays local, or on Apple servers where security is tight. I do not see Apple Intelligence listed on their "iCloud data security overview" page: https://support.apple.com/en-us/102651
It would be hard to imagine your Messages history showing up in Google search results, but ChatGPT just went through that same scenario with their user chats. Also, it used to be common (though I'm not sure how much it has happened recently) to sign into ChatGPT and see other people's chat history in your session. IMHO ChatGPT has not earned any trust.
iOS, the iPhone operating system, which allows
users to make certain queries via GPT-4o
Any iOS users here who use any AI provided by Apple on their devices?
I have not seen a glimpse of it yet (I think it asked me once to enable it and I denied?). And when I ask friends about it, they also do not use any AI provided by Apple.
If anyone here is using it - how and what for? Do you like it?
I often say "hey Siri, ask ChatGpt <x>" when I'm hands free and want a better answer than siri throwing up some web pages and saying "i found this on the web for <x>".
I use the Siri ChatGPT integration pretty consistently on my Mac. I like the keybinds for it, and I also like that if Siri has the answer for my question it's usually instant; when it doesn't, it sends it off to ChatGPT for me.
As for their other stuff, I use Apple's email inbox summary feature constantly, and I occasionally use the writing tools AI stuff just to proofread long text I've written to make sure there aren't any glaring mistakes I'm missing.
I think I enabled it, downloaded whatever it needed, realized it took an extra X gigabytes of storage on my phone, and disabled it.
And then realized I was not getting that space back :-D
I have used the built in editor in their photos app a few times to remove an object from a photo (which works very well) which they label as "AI" but I swear existed before any of this.
They might, but not actually know. Does iOS (poorly) summarising notifications on the screen count as using AI? I can't remember what the default setting is in iOS 16, but in the new iOS this year you get prompted for this during OOB setup.
I thought one of the draws for apple devices was privacy. Wonder how they account for that.
In addition, i know a lot of apple device owners dislike AI integration. For example, my non tech friends turned off a lot of the apple intelligence stuff in the recent big iOS update.
With few new products in the pipeline, minor bumps to existing ones (liquid glass is a distraction not a feature), and lowering prices to expand market, at some point a for-profit company is going to reconsider the value of privacy and reframe that value in dollars.
I believe they let you interface with OpenAI anonymously if you don't have an account. Of course, your usage is much more limited if you don't have an account. So you can either use it a lot with no anonymity, or use it a little with anonymity, at least IME.
It's covered a little farther down in the article.
It's optional, and the user's permission to send a request to ChatGPT is required every time.
> In most cases, LLM-related features built into iOS and macOS use Apple's own models, which live under the Apple Intelligence branding umbrella. But it gives users the choice of referring a prompt to ChatGPT on a case-by-case basis when the prompt is outside the scope of what Apple's models are designed for.
The phone can already copy your voice based on only a few hundred words, right? The next step is to have it remotely apply, work, and attend meetings for me. The invisible touch of the market if you will
Readit News
I don't understand why their best strategy isn't to just stand and watch, and then ruthlessly integrate the winner with their product line.
This is the same reason Apple ensures that apps from its App Store work better than websites. They need to keep their own platform essential.
There's a lot of reason to have and use a model, OpenAI or otherwise.
In terms of humanity, Claude is the best and probably the best fit for Apple audiences. It’s the emotionally friend who is level headed. The NYTimes did an article on Claude which captures this sentiment.
ChatGPT is like the exuberant nerd who wants to talk shop.
Gemini is a the brainy but less emotionally intelligent friend.
It would be hard to imagine your Messages history showing up in Google search results, but ChatGPT just went through that same scenario with their user chats. Also, it used to be common (though I'm not sure how much it has happened recently) to sign into ChatGPT and see other people's chat history in your session. IMHO ChatGPT has not earned any trust.
I have not seen a glimpse of it yet (I think it asked me once to enable it and I denied?). And when I ask friends about it, they also do not use any AI provided by Apple.
If anyone here is using it - how and what for? Do you like it?
This tends to give far better answers than Siri
As for their other stuff, I use Apple's email inbox summary feature constantly, and I occasionally use the writing tools AI stuff just to proofread long text I've written to make sure there aren't any glaring mistakes I'm missing.
And then realized I was not getting that space back :-D
I have used the built in editor in their photos app a few times to remove an object from a photo (which works very well) which they label as "AI" but I swear existed before any of this.
They might, but not actually know. Does iOS (poorly) summarising notifications on the screen count as using AI? I can't remember what the default setting is in iOS 16, but in the new iOS this year you get prompted for this during OOB setup.
On device speech to text.
On device language translation.
In addition, i know a lot of apple device owners dislike AI integration. For example, my non tech friends turned off a lot of the apple intelligence stuff in the recent big iOS update.
https://security.apple.com/blog/private-cloud-compute/
How / where do you make these queries?
It's optional, and the user's permission to send a request to ChatGPT is required every time.
> In most cases, LLM-related features built into iOS and macOS use Apple's own models, which live under the Apple Intelligence branding umbrella. But it gives users the choice of referring a prompt to ChatGPT on a case-by-case basis when the prompt is outside the scope of what Apple's models are designed for.
https://support.apple.com/guide/iphone/use-chatgpt-with-appl...
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https://news.ycombinator.com/item?id=44837367